Nielsen, Edison Issue a Listening Update
They note trends in listening to ad-supported audio including radio
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They note trends in listening to ad-supported audio including radio
Overall, in-car listening has rebounded from its pre-pandemic dip, per Edison Research
Edison Research releases its latest “Share of Ear” data
Listeners also report they listen to more news — and listen to it for...
For first time, mobile devices are primary way people listen to it
Edison Research says streaming music and YouTube claim 2nd and 3rd place
Pierre Bouvard on streaming for radio and its huge, underappreciated audience
New Edison Research survey finds 86% of people would miss having a radio in...
The amount of time spent listening to spoken word audio has skyrocketed since 2014,...
Since 2014, smartphones have slowly been edging out traditional radio hardware, says Edison Research
New report says 131 million people in the U.S. are daily spoken word audio...
8 takeaways from the Cumulus Media 2022 Audioscape Report
“AM/FM radio dominates in-car ad-supported listening with nearly a 90% share”
Edison Research and NPR update us on the use of smart audio
Once again, The Joe Rogan Experience steals the show
Listening habits change as Americans go back to work and school.
Edison Research study surveys 4,000 Americans quarterly to measure daily reach, listening trends
Edison Research finds significant increases in online listening in the country
Edison Research garnered 8,000 online responses to determine America’s favorite podcasts
As elsewhere in the world, podcasting is popular in the U.K.
Brand awareness for online audio audio examined
Survey finds U.K. has highest rate of online audio listening among English-speaking ‘Infinite Dial’...
Radio listening in the U.K. outpaces listening in other nations
Edison Research brings its survey of digital media usage to the United Kingdom
AM/FM radio streaming is growing, but there's a gap between perception and reality when...
Key audiences are motivated by connection, education, new perspectives and self-improvement.
They are also more likely to notice ads and sponsorships on spoken word audio
In surveying car buyers in six nation, Edison Research found that radio was the...
Survey finds 57 percent of U.S. population has listened to podcasts
Research suggests an average time spent listening of 2 hours, 6 minutes per day...
Young, multicultural audiences key drivers of growth
WorldDAB commissioned Edison Research to dig into consumer preferences
“Joe Rogan,” “The Daily” and “Crime Junkie” continue to lead the pack
Smart Audio Report Australia reports that smart speakers are increasing the time people spend...
Edison Research says percentage of subscribers doubled in six years
NPR/Edison Research polling identifies six types of radio listeners
Facebook is no longer the most-used platform for a majority of users
Strong gains are noted in Hispanic/Latino and Black listeners
Infinite Dial survey suggests 50–50 split between solo and group listening to online media
Numbers from latest Infinite Dial also suggest a drop in vehicle use
Latest Infinite Dial sees smart speaker sales benefiting from increased numbers working from home