In the ebook “Recipes for Visual Display,” I compiled a story that showed readers how radio stations display on a variety of new car dashboards. This article below provides a smaller sampler; you can see the full set of images in the free ebook here.
The images are taken from the “2024 In-Vehicle Visuals Report” released by Quu last year. If you care about how your radio station appears on dashboards in the United States, you need to check this out.
As I wrote at the time, Quu’s CEO Steve Newberry sent a researcher to car dealerships to sit in the 100 top-selling new cars in the United States. That researcher gathered extensive information in each vehicle: What radio services does it have? Is there a dedicated radio button? Does the car support PS Data and Radio Text for FM? Does it display HD Radio artist and title, logos and album art?
All of that information, reported by car make and model, is available in the report, along with top-level findings (and you can read it here).
But the point I want to emphasize is that unless you’ve drilled down into that report, you may have missed the best part: sampling all the photos that the researcher took.
Flipping through photos of one car dash after another, and seeing how well some radio stations show up versus others, really brings home the message that proponents of good dashboard display have been trying to get across.
Click on the picture to toggle between photos from Quu’s 2024 In-Vehicle Visuals Report.
