Netia, in collaboration with systems integrator First Gulf, is extending the Radio-Assist 8 automation suite at Radio Riyadh to include three regional stations in Saudi Arabia, located in the cities of Jizan, Hail and Tabuk.

Part of a larger multiyear national media infrastructure project overseen by the Saudi Ministry of Culture and Information (MOCI), the company says that the extension of Radio-Assist brings more sophisticated production tools to the three stations and simplifies their exchange of media with the kingdom’s central Radio Riyadh station.

“We are proud to be working with Netia to extend state-of-the-art production and broadcast capabilities to regional stations and to facilitate and streamline the exchange of content between the country’s radio broadcasters,” said Naim G. Saidi, CEO of First Gulf Company.

According to Netia, the installation of Radio-Assist at Jizan, Hail and Tabuk allows the interoperability of media management systems across broadcast stations and provides the foundation for shared access to the national archives being created by MOCI.